Liyang Zhongguancun Hotel Carpet Project：6,000 sqm Axminster&Printed Carpets by Dongsheng Carpet
Project location
Changzhou City, Liyang City, Jiangsu Province
Cooperation period
2019-2020
Product used
Axminster carpet, printed carpet, hand tufted carpet
Application areas
Hotel lobby, public corridors, banquet hall, meeting rooms, guest rooms, restaurant, coffee shop, VIP boxes, and presidential suite – covering all areas
Total carpet area
6,000㎡
Production lead time
30 days
Installation lead time
15 days (zoned simultaneous installation, seamlessly integrated with the renovation schedule)
Client Background
Liyang Zhongguancun Hotel is a mid-to-high-end business hotel located inside the Zhongguancun Science and Technology Industrial Park in Liyang, Jiangsu, China. It focuses on light luxury business hospitality and quality stays, and is a key venue for business receptions and conferences in the area. The hotel's design concept is "light luxury with elegance and versatile functionality," aiming to give guests a comfortable, efficient, and polished experience.
Project Challenges and Requirements
As a benchmark business hotel in the region, the project imposed multiple strict requirements on the carpet:
• Design Style Adaptation: The carpet needed to align with the hotel's new Chinese light-luxury positioning, achieving unified visual style across all areas while creating differentiated atmospheres for different functional zones.
• Diverse Functional Requirements: Carpets in public areas needed to be wear-resistant, stain-resistant, and easy to clean; guest room carpets required quietness and comfortable foot feel; VIP and presidential suite carpets needed to combine high-end texture with exclusive customization.
Our Solutions and Service Process
Phase 1: In-depth Co-creation and Zoned Customization of Light-Luxury Theme Solutions
After project initiation, the design team conducted multiple in-depth meetings with the hotel management and interior design team. Focusing on the core "new Chinese light-luxury" style, exclusive carpet solutions were developed for different spaces:
★ Public Areas (Lobby, Corridors): Axminster carpet was used, featuring new Chinese linear patterns and steady neutral tones, balancing wear resistance with a business atmosphere, achieving visual unity for large-area installation.
★ Guest Rooms: High-definition digital printed carpet was selected, using soft and elegant colors and simple textures to reduce the business feel and enhance warmth, while ensuring comfortable foot feel and noise reduction.
★ Banquet Hall / Meeting Rooms: Large-area full installation, neutral and steady tones, high wear resistance for commercial use, overall visual unity.
★ VIP Boxes / Presidential Suite: Hand-tufted + three-dimensional carved flower technique was used, incorporating exclusive custom elements. Partial color accents and three-dimensional textures created a high-end spatial experience combining luxury and privacy.
Phase 2: Process Matching, Precision Production, and Full-Process Quality Inspection
The production team matched corresponding weaving processes according to the usage scenarios of different areas:
For high-traffic public areas, the Axminster wear-resistant weaving process was used to improve the carpet's resistance to foot traffic and stains, extending its service life.
For guest rooms, the high-definition digital printing process was used to restore soft colors and delicate textures, while optimizing pile density to improve foot feel and sound absorption.
For VIP areas, the hand-tufted + three-dimensional carved flower technique was used to create a three-dimensional texture effect, enhancing the carpet's texture and grade.
All products underwent multiple tests including color fastness, flame retardancy, wear resistance, and environmental protection before leaving the factory, ensuring compliance with hotel quality standards
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Phase 3: Batch Delivery and Flexible Production Scheduling to Ensure the Timeline
Client Feedback and Evaluation
The hotel's engineering leader commented:
"Dongsheng Carpets perfectly matched the hotel's light-luxury positioning. Durability and aesthetics exceeded expectations, becoming the finishing touch of the space. From design, production, to on-site installation, the team followed through completely. They provided one-on-one dedicated coordination, real-time visibility of production progress, on-site installation guidance, and a 24-hour rapid response mechanism. The client only needed to interface with a single team to complete the entire project from start to finish."
Our Comprehensive Advantages
Dongsheng Carpets' ability to excellently complete high-end projects like Liyang Zhongguancun Hotel stems from years of accumulated systematic comprehensive strength.
• Full Industry Chain Autonomy, Fully Controllable Quality and Delivery Schedule
The group has a complete industry chain including wool spinning, dyeing and finishing, spinning, weaving, and fine processing – all eight major links are independently controllable. From raw materials to finished products, every process is completed within our own system, unaffected by external supply chain fluctuations. This ensures stable standard production cycles of 30 days and allows flexible adjustment of delivery rhythms as needed.
• Multi-Process and Customization Capabilities, Adapting to All Hotel Scenarios
Equipped with full-process production lines including Axminster, Wilton, digital printing, hand-tufted, etc., the provincial-level technology center can quickly transform design concepts into implementable process solutions. Whether it is wear resistance for public areas, quietness for guest rooms, or exclusive customization for VIP zones, we achieve unified style and zoned adaptation as a one-stop solution.
• Hotel Project Dedicated Service System, Guaranteeing Delivery and On-Site Execution
Each project is assigned a dedicated project team providing one-on-one follow-up throughout the entire process: from design co-creation, batch-based flexible production scheduling, to on-site installation guidance and 7×24-hour after-sales response. Production progress is fully visible, and the client only needs to interface with one team to effortlessly complete all steps from concept to realization.
